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12 Easy Halloween Costume Ideas for 2022

Last updated: March 27, 2024

Are you planning for a Halloween party?

Do you need easy costume ideas?

Want to roast some Instagram Influencers?

Have I got a list of costumes for you!

Why you should listen to me: Hi! I’m Nick Gray. I’ve hosted hundreds of happy hour events and cocktail parties. For this article, I attended a huge Instagram influencer party in Austin, Texas. I took pictures and documented the best ones.

Protein Powder Fitness Influencer

These guys dressed up like a fitness influencer or a “Protein Powder Influencer.” This is a popular meme among fitness enthusiasts or athlete audiences.

Honestly I didn’t know if these guys were in character, or just hanging out as normal.
Honestly I didn’t know if these guys were in character, or just hanging out as normal.

What you need for this costume:

  • Headband, hat, or visor
  • Muscle t-shirt (with arms exposed)
  • Protein drink shaker bottle
  • Wrist sweatbands
  • Assorted gym accessories, such as: weight belt, weighted vest, gym towel

Cardboard Poster Sign Person

This is the easiest Halloween costume idea. You’ve probably seen the guy based in New York City who holds up cardboard signs with phrases and sayings.

A few other people did this costume idea, too. Here they all are at the party:

“We get it. You like ice baths” cuts me deep.
We get it. You like ice baths” cuts me deep.

What you need to make this Cardboard Sign Guy costume:

  • Cardboard boxes, which you can cut into pieces. Even old Amazon boxes work!
  • THICK black Sharpie marker or whiteboard marker.
  • Sunglasses (optional)

This is important: you need a thick black marker. Do not try to use a thin marker, or a pen.

My friend Brigette dressed up as this person. She brought several signs with different phrases.
My friend Brigitte dressed up as this person. She brought several signs with different phrases.

Selfie Queen

This is one of my favorite Instagram or Influencer costume ideas! All you need is a selfie light and an external battery to power the selfie light.

This costume is very easy! She dressed it up a bit with some fancy makeup that I appreciate.
This costume is very easy! She dressed it up a bit with some fancy makeup that I appreciate.

Costume ingredients are very simple:

  • Selfie light, available on Amazon or anywhere
  • Battery pack to power the selfie light
  • Makeup or fashion accessories, optional
The “Selfie Camera Girl” was a popular costume at this party.
The “Selfie Camera Girl” was a popular costume at this party.

Hashtag Girls Costume

These girls came dressed with stickers of various hashtags. They wore solid-colored dresses and then applied the stickers at the party to complete the look.

This is a fun, interactive costume. Also an easy “whoops I forgot to make a costume!” situation.
This is a fun, interactive costume. Also an easy “whoops I forgot to make a costume!” situation.

What you need to create this costume:

  • Various Post-It notes or small, colorful stickers
  • Black Sharpie-style marker, to write the hashtags on the stickers with
  • Solid-colored dress. It will contrast the stickers better

Be sure to remember to bring both the stickers and a black Sharpie-style marker to write the hashtags.

Lots of trust here in the placement of these stickers.
Lots of trust here in the placement of these stickers.

Verified Influencer Costume

Perhaps you want to make fun of people who worship the “Verified” recognition on Instagram. Or who always use the #ad tag on their sponsored posts. Then this is an easy costume idea for you.

My friend Andrea dressed up as a Verified Instagram Influencer for her costume. It was easy and worked well for her!
My friend Angela dressed up as a Verified Instagram Influencer for her costume. It was easy and worked well for her!

How to make this costume:

  • Little black dress, or black top and black skirt
  • Stickers which will stick to skin
  • Marker to write words such as: Influencer, Verified, and #AD

Fake Spiritual Guru

Meditation, motivation, and gurus. Spiritual gurus are so big on Instagram these days! Here are some costume ideas for that.

Shoutout to David in the middle! I’m ready to join his ashram.
Shoutout to David in the middle! I’m ready to join his ashram.

What you need for this costume:

  • White linen shirt, ideally oversized and baggy
  • Multiple “spiritual” necklaces
  • Positive attitude 🤣

OnlyFans Model

Many people on Instagram also moonlight as OnlyFans creators. The host of the party, Kyle, dressed up as a fake OnlyFans costume with a creative twist. His shirt was a collection of ceiling fans!

Special thanks to Kyle for letting us use these photos. It was his birthday party!
Special thanks to Kyle for letting us use these photos. It was his birthday party!

What you need for this costume:

  • OnlyFans shirt
  • Dollar bills, sticking out of the shirt

Eccentric Yoga Teacher

Perhaps you’ve seen a lot of fitness influencer content online. There are a lot of famous yoga teachers on Instagram, too! This is another easy costume idea.

eccentric yoga Edited
She’s meditating. Probably.

What you need to make this yoga teacher costume:

  • Bikini or swimsuit, or brightly colored yoga pants and top
  • Exercise band or rolled up yoga mat 

Fake Author, Entrepreneur, and Investor Costume

For the men and guys who are looking for costume ideas, this might be one of the easiest. This person at the party simply wrote “Author, Entrepreneur, and Investor” on a sheet of paper. Then he taped that to a black shirt.

fake
As a self-published author and self-described entrepreneur and investor, I feel attacked.

What you need for this costume:

  • Black t-shirt
  • Tape
  • Plain white sheet of paper
  • Black marker

Travel Hacking Points Influencer

This costume is very niche, but we have some friends in this community of “travel hackers,” so I’m including it.

travel points
This guy racks up airline miles at an incredible rate. His credit score is over 800, too!

What you need for this costume:

  • Hawaiian-style button-up t-shirt, ideally unbuttoned
  • Hawaiian flower lei
  • Credit card brochure, for shirt pocket
  • Credit cards, for shirt pocket

Link In Bio

This was my costume. I dressed up as the character “Link” from Zelda. Get it? Link in Bio (LOL). 

LINKEDIN BIO
The plastic sword for this Link in Bio costume is optional, but highly encouraged.

Personally, I thought it was the best and most creative costume. But I admit that it is a stretch. Someone must know who Link from Zelda is, and then they have to put the pieces together.

Link in Bio costume, aka Link from Zelda
Link in Bio costume, aka Link from Zelda

What you need for this Instagram Link in Bio costume:

  • Link costume, which I rented from a costume store for $20
  • Name tag sticker that says “BIO”
  • Plastic sword, purchased from a party supply store for $9

Little Miss “Do you have a boat?”

My friend Courtney dressed up as one of the “Little Miss” characters. She called her original costume “Little Miss Do You Have a Boat?” It was a cute costume!

PROTEIN POWDER FITNESS INFLUENCER and LITTLE MISS “DO YOU HAVE A BOAT?”
PROTEIN POWDER FITNESS INFLUENCER and LITTLE MISS “DO YOU HAVE A BOAT?”

To make this costume, here’s what you need:

  • Boater hat
  • Bikini top
  • Jean or other shorts, or bikini bottoms
  • Print out a sign that says “Little Miss Do You Have a Boat?”
  • Lanyard to hang the sign on

Photo Gallery of More Costume Ideas

Here are some more photos and costume ideas that you can use for your Instagram party ideas. Thanks again to Kyle for hosting this party and letting us use his pictures.

About this Party

All of these photos are from my friend Kyle‘s birthday party. He also makes awesome videos, check it out here.

Instagram Influencers make for some great Halloween costume ideas.
Instagram Influencers make for some great Halloween costume ideas.

In this article, I shared these costume ideas and how to make them:

  • Protein Fitness Influencer
  • Hashtag Girls Costume
  • Verified Influencer Costume
  • Cardboard Poster Sign Person
  • Fake Spiritual Guru
  • OnlyFans Model
  • Selfie Queen
  • Eccentric Yoga Teacher
  • Fake Author, Entrepreneur, and Investor Costume
  • Travel Hacking Points Influencer
  • Link in Bio 
  • Little Miss “Do you have a boat?”
The group assembled outside for Kyle’s birthday party.
The group assembled outside for Kyle’s birthday party.

Conclusion

These are some ideas for your Halloween costumes in 2022.

What do you think? Did I leave anything out? Send me an email if you have any suggestions and I will add it to the article.

Do you want to host a housewarming party or a happy hour? I wrote a book with lots of tips and tricks on how to host a great party. Check it out on Amazon here.

About the author

Nick Gray is the author of The 2-Hour Cocktail Party. He’s been featured in The New York Times, The Wall Street Journal, and in a popular TEDx talk. He sold his last company Museum Hack in 2019. Today he’s an expert on networking events, small parties, and creating relationships. Read more about Nick Gray here.

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